The Open House Follow-Up

Build an open house follow-up sequence.

Property: [BRIEF]
Attendee types: [SERIOUS BUYERS / NEIGHBOURS / BROWSERS / AGENTS]
What I captured: [SIGN-IN DATA AVAILABLE]

Produce, for each attendee type:
1. A same-day message
2. A three-day follow-up
3. A one-week follow-up
4. An ongoing nurture approach

Plus:
- How to segment from limited sign-in information
- The neighbour message, which is a listing opportunity most
  agents waste
- What to do with someone who came twice
- When to stop

Rules:
- Property-focused, no assumptions about the attendee
- Under 100 words per message
- Each message must give something, not just ask