Browse Real Estate Professionals SECTION 2: Market Analysis & CMAs

The Pre-Listing Packet Outline

7 fill-in slots · from The AI Prompt Handbook for Real Estate Professionals

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The Pre-Listing Packet Outline

Outline a pre-listing packet for a listing appointment.

Property: [BRIEF]
Seller: [DESCRIBE — motivation, timeline, sophistication]
My market data available: [SUPPLY FIGURES OR "none yet"]
My differentiator: [DESCRIBE]

Produce:
1. A cover page and one-line positioning statement
2. A section list for the packet, in the order to present
3. For each section: its purpose and what it must contain
4. Where my verified market data belongs — and where it
   must be marked [AGENT TO SUPPLY]
5. My marketing plan for this property, stated concretely
6. The pricing discussion placeholder [DATA REQUIRED]
7. A questions-for-the-seller page
8. A clear next step and what I need signed

Rules:
- This is a structure to populate, not finished copy —
  flag every fact and figure as [AGENT TO SUPPLY]
- Any claim about my performance ("#1", "fastest") must be
  marked [SUBSTANTIATION REQUIRED]
- No household or demographic language about the area
- No school, crime, or neighbourhood-character claims

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