Browse Real Estate Professionals SECTION 2: Market Analysis & CMAs

The CMA Narrative Writer

5 fill-in slots · from The AI Prompt Handbook for Real Estate Professionals

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The CMA Narrative Writer

Write the narrative for a comparative market analysis.

MY DATA (use only these figures — do not add, estimate, or adjust
any number):
Subject property: [FULL DETAILS]
Comparable sales: [FOR EACH — address or ID, sold price, date,
beds/baths, square footage, lot, condition, distance, key
differences from subject]
Active competition: [SAME FORMAT]
Recent expireds or withdrawals: [SAME]
My recommended price or range: [FIGURE]

Audience: [SELLER — SOPHISTICATED / FIRST-TIME / UNREALISTIC
EXPECTATIONS]

Produce:
1. A summary of what the data shows, in plain language
2. Comparable-by-comparable discussion: why each is relevant and
   how it differs from the subject
3. The adjustments reasoning — using ONLY my stated adjustments
4. Current market context — using only the figures I supplied
5. The pricing recommendation and the reasoning chain that supports
   it
6. What happens at prices above and below the recommendation
7. What would change this analysis

Rules:
- Every number comes from my data. Invent nothing.
- Do not add market statistics, trends, or forecasts
- Do not characterise the market beyond what my figures support
- Where I have not supplied something the analysis needs, mark
  [DATA REQUIRED]

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