Browse MBAs SECTION 18: International Business & Global Strategy

The Foreign Market Sizer

3 fill-in slots · from The AI Prompt Handbook for MBAs

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The Foreign Market Sizer

Help me size the opportunity in this foreign market.

The market: [COUNTRY/REGION]
My product and who buys it: [DESCRIBE]
What I know about the market: [DESCRIBE]

Provide:
1. A bottom-up estimate of the addressable market (buyers × spend)
2. The local factors that change demand (income, culture, competition,
   substitutes)
3. The realistic share I could win and how fast
4. The assumptions and how to validate them locally
5. The data sources to confirm the estimate

Show the calculation and flag every input as [VERIFY WITH LOCAL DATA] —
foreign market sizes are easy to get badly wrong from a distance.

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