Browse MBAs SECTION 17: Information Systems & Digital Transformation

The Digital Transformation Roadmap

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The Digital Transformation Roadmap

Build a realistic digital transformation roadmap.

The business: [DESCRIBE]
The goal of transformation: [EFFICIENCY / CUSTOMER EXPERIENCE / NEW MODEL]
Current maturity: [DESCRIBE]

Provide:
1. What "transformation" concretely means for this business (beyond the
   buzzword)
2. A phased roadmap (quick wins → foundational → transformational)
3. The organisational and cultural change each phase requires
4. The capabilities and investments needed along the way
5. The reasons transformations like this usually fail, and how to avoid
   them

Emphasise that this is a change program, not an IT project — most of the
work is people and process, not software.

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