Browse MBAs SECTION 16: Negotiation & Conflict Resolution

The BATNA Analyzer

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The BATNA Analyzer

Help me understand my alternatives so I negotiate from strength, not fear.

The negotiation: [DESCRIBE]
My alternatives if this deal doesn't happen: [LIST WHAT YOU CAN]
Their likely alternatives: [DESCRIBE]

Provide:
1. My true BATNA (best alternative to a negotiated agreement) and its real
   value
2. How to improve my BATNA before or during the negotiation
3. Their likely BATNA and how strong it actually is
4. What my BATNA means for my walkaway point and confidence
5. Whether I should even be at this table given my alternatives

A strong BATNA is the real source of negotiating power — help me assess and
strengthen mine, and read theirs.

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