The Competitive Advantage Assessor

Assess whether my business has a real competitive advantage and how
durable it is.

The business: [DESCRIBE]
What I believe my advantage is: [DESCRIBE]
The competitive context: [DESCRIBE]

Evaluate:
1. Whether the "advantage" is real (do I actually outperform, and why?)
2. Its source (cost, differentiation, or focus) and whether that's
   sustainable
3. How easily competitors can copy or neutralise it
4. Whether it's valuable, rare, hard to imitate, and organised for (the
   VRIO test)
5. What would erode it and how to reinforce it

Be sceptical — most claimed advantages are temporary or imaginary. Tell me
honestly which mine is.