Browse MBAs SECTION 5: Macroeconomics & the Global Economy

The Global Expansion Macro Screener

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The Global Expansion Macro Screener

Screen these markets for global expansion on macro grounds.

Candidate markets: [LIST]
My business and what it needs from a market: [DESCRIBE]

For each market, assess (flagging figures to verify):
1. Market size and growth trajectory
2. Economic and currency stability
3. Ease and cost of doing business
4. Macro and political risk
5. Fit with my model and timing

Rank them, explain the trade-offs, and name the make-or-break macro factor
for each. Recommend which to pursue, watch, or avoid.

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