Browse MBAs SECTION 4: Managerial Economics

The Competitive Response Predictor

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The Competitive Response Predictor

Predict how competitors will respond if I make this move.

My planned move: [DESCRIBE]
Key competitors and their profiles: [DESCRIBE POSITION, COST BASE,
INCENTIVES, PAST BEHAVIOUR]
The market context: [GROWING / FLAT / DECLINING]

Provide:
1. How each major competitor is likely to react, and how fast
2. Which are most threatened and therefore most likely to retaliate
3. The escalation risk (does this start a war I can't win?)
4. Moves I can make that are hard for them to match
5. How to signal intentions to shape their response

Tell me whether this move provokes a response I'll regret, and how to make
it less so.

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