Browse Marketing & Sales SECTION 7: Content Marketing & Authority

Testimonial Request & Framework

3 fill-in slots · from The AI Prompt Handbook for Marketing & Sales

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Testimonial Request & Framework

Create a system for gathering compelling testimonials.

Product/Service: [WHAT YOU SELL]
Ideal testimonial topics: [WHAT YOU WANT THEM TO HIGHLIGHT]

Create:
1. Request email template
   - When to send (after what trigger)
   - Subject line
   - Ask that makes it easy

2. Testimonial questions (make them answer these)
   - What was your situation before?
   - What made you decide to try [product]?
   - What specific results did you get?
   - What would you tell someone considering [product]?

3. Testimonial polish template
   - How to turn their answers into compelling copy
   - Format for different uses (social proof, case study, video)

4. Follow-up if no response

Make the process frictionless for customers.

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