Facebook/Instagram Ad Copy

Write Facebook/Instagram ad copy for [PRODUCT/SERVICE].

Campaign objective: [AWARENESS/TRAFFIC/CONVERSIONS/LEADS]
Target audience: [DETAILED DESCRIPTION]
Main benefit: [KEY VALUE PROPOSITION]
Offer: [WHAT'S THE HOOK - free trial/discount/lead magnet]

Create 5 ad variations:

For each, include:
- Primary text (3 lengths: short 40 words, medium 80 words, long 150 words)
- Headline (under 40 characters)
- Description (under 30 characters)
- CTA button recommendation

Variation styles:
1. Problem-solution
2. Testimonial/social proof
3. Curiosity hook
4. Direct offer
5. Story-based

Avoid: "Click here," excessive emojis, claims you can't back up