Apology Letter/Email

Write a formal apology letter for:

Incident: [WHAT HAPPENED]
Impact on customer: [HOW IT AFFECTED THEM]
Our responsibility: [WHAT WE DID WRONG]
Customer relationship: [NEW/LONG-TIME/VIP]
Resolution offered: [WHAT WE'RE DOING]

Letter structure:

1. Open with direct apology
2. Acknowledge specific impact on them
3. Take clear responsibility (no weasel words)
4. Explain what happened (briefly, no excuses)
5. Detail corrective actions taken
6. State compensation/resolution offered
7. Commitment to preventing recurrence
8. Thank them for patience/loyalty
9. Personal sign-off

Length: 200-300 words
Tone: Sincere, humble, action-oriented
From: [YOUR NAME, TITLE]

Avoid:

- "We apologize if you were offended"
- "Mistakes were made"
- Blaming others
- Over-promising